How Can Professional Photos Benefit Your Home Sale?


When selling a home, getting professional photos taken is key for a few reasons.
There are a variety of opportunities in the Phoenix Real Estate Market for both buyers and sellers. If you're a prospective buyer click here for a full home search, or if you're considering placing your home on the market, get a free home value report, right here.
It’s a pretty well-known fact that if you’re selling your home, you’ll need photos in order to market it. However, taking photos with your phone will lead to a sub-par representation of your home online. Using professional photos, on the other hand, will benefit you in many ways. Whether you have a $15,000 listing or a $1.5 million listing, professional photos are key to your marketing strategy. In fact, 92% of buyers start their home searches online, so their first impression of your house will come from the photos. You’ve probably seen smartphone photos of homes online. They make the property look dark, dirty, and fail to highlight the best features of a home. Professional photos are going to draw the buyer’s eye to your listing. If they are looking at 10 homes online and your home is the only one with professional photos, I guarantee they are going to come look at your home first.
92% of buyers start their home searches online.
Arizona plays host to a lot of snowbirds as well. Those people will look at your home 10 to 20 times before even making it here for the winter. Professional photos will make sure your listing stays at the top of their list, even as others pop onto the market. If you’re on a golf course, drone photos are fantastic for highlighting the area. If you have a specifically unique house, a 3-D interactive tour is a great way to go. I can help you with those things, but I am always going to start with professional photos in order to get your home sold faster and for more money. If you have any questions, please feel free to give me a call or send me an email. I look forward to hearing from you!

Do Open Houses Really Work?


An open house can help you sell your home. However, its success depends on a few different variables.

There are a variety of opportunities in the Phoenix Real Estate Market for both buyers and sellers. If you're a prospective buyer click here for a full home search, or if you're considering placing your home on the market, get a free home value report, right here.
We get asked all the time by home sellers whether open houses actually work in drawing buyers to a listing. The answer is that it depends on three specific criteria:
1. The time of year. Do you want to go to an open house in the middle of summer when it’s 120 degrees out? Probably not. Most homebuyers won’t want to either. Open house attendance during the summer months is usually very low.

2. What kind of community are you in? Certain communities are known for their open houses and have them quite frequently. This is especially true in many 55 and old communities.
Whether an open house works or not depends on three criteria.
3. The market. Is it a fast-selling or slow-selling market? If it’s a fast market and you’re getting multiple offers, you probably don’t have time for an open house. You don’t really need one in that case either.

If you have any questions for us or would like to sit down to talk about your listing and what you should do to help it sell more quickly, give us a call or send us an email. We look forward to hearing from you.